Purple Majesty Potatoes are as beautiful as they are delicious, with deep purple skin and vibrant purple flesh that holds much of its colour when cooked. They have a smooth, creamy texture and a rich, earthy flavour. Perfect for roasting, mashing, baking, potato salad, soups, or even colourful purple fries and chips. Their striking colour comes from natural antioxidants - similar to those found in blueberries - making them as nutritious as they are beautiful.